The serif font at the
bottom of the magazine is gentle and classy, it is in uppercase and it is in
white which is different to the other colours showing it’s important.
The masthead is bold and san-serif making it simplistic the
bright pink contrasts with the grey background making it stand out, the colour
pink is traditionally feminine suggesting the magazine is aimed at women.
Headlines on the outside of the magazine attract the audience by giving them
small amount of information. The headings are in bold so the catch the audience’s
eye, the information is smaller making the audience look harder. We assume the
magazine is aimed at women because of the pink text, the image and the
headings, the headings suggest that makeup and gifts for guys are what the
readers of the magazines are interested in, these are usually women.
The sans serif font makes the text simple and powerful, the
electric blue colour is associated with action and adventure. The well-known
character iron man is displayed in the middle of the magazine. The superhero si fi sub genre implies that the
lightening blue represents technology. The audience will see this image and be
immediately drawn in. The dark colours make it more dramatic and intense.
The small serif uppercase headline makes the
text look more important and dramatic, it also looks formal and sophisticated
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